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Why We’re Thrilled to Kill Our Time Based Free Trial and Launch a Free Forever Plan

Andy Cook on August 1, 2018 · 4 minute read

We started Tettra with the deeply-held belief that teams perform better when everyone has easy access to information. More context helps individuals better understand their own contributions. A great wiki breaks down silos; it allows people to give and get insight into what others on the team are doing. Plus, it’s easier to make good decisions when you have access to the right information.

We’d seen firsthand that the pre-existing world of wikis was lacking. Many knowledge bases have overly-complex interfaces, which serves to intimidate potential users. Because most don’t tie into the tools and systems people already use, these wikis are islands that are easily forgotten. The number of tools continues to proliferate, but there’s rarely a single hub that bring everything together in a coherent way. Teams lack guidance about what to use when and how.

And thus, Tettra was born. From the early days, we designed it to be simple, smart, and connected, in order to mitigate the issues we saw with other wiki tools. We launched a 15-day trial, so that people could test drive the product.

Documentation as an Ongoing Investment in Team Success

And yet, the 15-day trial was at odds with our entire belief system about how documentation should work. We believe it’s an ongoing process; it’s not a one time task that can be completed in 15 days. Rather, it’s a way of operating. Too often, we hear people say things like “I just need 20 hours to myself to sit down and document everything.” Framing it in this way makes documentation feel like a herculean task.

From our experience supporting over 25,000 people, we’ve learned some lessons about what makes for a high-performance team. One of the key ingredients is an awareness that documentation is never done. It’s not a project to be done once by one person. It’s an ongoing commitment to running your team in a smarter way. It’s leaning into the practice of documenting today, so that your team can function better tomorrow.

The best teams start small and integrate Tettra into their existing systems. Therefore, we needed a pricing model that aligned with this approach. People kept asking us for more time to get to know our product, and we wanted to encourage them to take their time. We don’t want anyone to pay us until they see firsthand how much easier their jobs are with good documentation. We know that with more time, people will not only fall in love with Tettra, but will also fall in love with the fact that better access to information lets a team move faster.

Tettra is Now Free!

We’re thrilled to launch our new, free Starting Plan. It’ll let teams create up to 10 private pages and unlimited public pages for free. You can invite up to 25 team members and can use all our best integrations. This includes the Slack integration, Zapier integration, import from Google Drive and Dropbox, and even our new GitHub and Google Drive integrations.

We’ll let you earn additional free pages by using different product features. The more you use Tettra, the more easily you can document all of your info and processes. We’re hopeful that these incentives encourage teams to embrace this culture of good documentation. We’ll continue to invest in making the editor great and will keep rolling out new integrations to make Tettra as connected as possible to other critical tools.

Tips for Kicking off Your Documentation

If you’re just getting started, here are some tips to help you succeed:

  1. First, pat yourself on the back for recognizing that there’s a better, more effective way to organize team information. Too many companies know there’s an issue, yet they bury their heads in the sand, hoping that fractured information and silo problems will solve themselves.
  2. Pinpoint a few things that you know, (either factual information, or procedural information about how to do something) that other people don’t know. Create a basic Tettra page for each one. Bonus points if you share them with a couple people and ask for feedback on whether your documentation makes sense.
  3. Pinpoint a few things that other people on your team know that few other people know. Create a suggestion, and assign it to those people, asking them to jot down the great knowledge they’re carrying around in their brains.
  4. Organize a 10 minute brainstorm with the team to crowdsource ideas about what info or processes should be documented. Tettra customer extraordinaire, Remington Begg, founder of Impulse Creative, shares his rule of thumb: document any and all processes that involve three steps or more. Whether it’s sprint planning, making coffee, or publishing a blog post, document everything that requires at least three steps.

At Tettra, we’re honored to be a critical part of so many companies’ success. We hope that this new free plan makes it easier for people to get involved in great documentation. Please let us know if you have feedback about how you’re building stronger teams by enabling more access to information.

To create a free Tettra account, head over to Tettra.co

👋🏾 CEO at Tettra. Tall & bearded. Loves cooking, reading, learning new things and helping others. Previously worked at HubSpot and cofounded Rentabilities.